Coming to southern California in January-March 2014. Book your workshop NOW and get travel fees waived!
What people are saying about Practice Safe Social™ workshops:
“Chris did an outstanding job presenting to our student-athletes on the topic of social media and how to use it responsibly. Her knowledge of the subject and her ability to make this topic relevant to our student-athletes was incredible. They were engaged in the presentation and we heard a lot of positive feedback afterwards.”
-Mike Roden, Assistant Athletic Director/Academic Support Services, Gonzaga University
“Chris was brought in to give an hour long session to every student-athlete in our department –this was no small feat to keep their attention for that amount of time but not only did she accomplish it I believe she left them wanting more…her expertise in the area of social media is not only timely information to provide S-A’s but I believe necessary and I am not sure who else could deliver it with such energy and passion.”
-Bill Chaves, Director of Athletics, Eastern Washington University
“Chris delivered presentations to both our staff and student-athletes with information that was put to use both before they even left the room and also in the subsequent days and throughout our sport seasons. We have learned not only how to be intentional about branding but to be informed and aware of the various aspects of social media use.”
-Melinda Larson, Director of Athletics, Whitworth University
See our FAQ below to find out more about how our training works. Get more information including rates and booking dates by filling out the form below now:
Frequently Asked Questions About Practice Safe Social Workshops:
Why is our workshop different from all the others out there?
First, Chris Syme, is the only social media trainer serving athletics that has experience working as a sports information director in a Division I athletic department. She has a unique perspective. She is also a well-known authority on current social media practices in athletics as well as the corporate world. Her blog on social media is syndicated on EDUniverse and BlogHighEd, plus Chris is one of Social Media Today’s Best Thinkers. She has written two books on the subject and delivered many conference sessions on national venues on social media strategy and crisis communications. You can’t get better experience for your coaches and athletes. She is a communications pro with over 25 years in the business.
How will the workshop be delivered?
The workshop is a live interactive training session. Attendees are encouraged to have their laptops, tablets, or smart phones with them to participate. Chris will speak, ask for attendee interaction, provide small group “on the spot” projects, and use a PowerPoint presentation as a base of operations. We provide a digital workshop manual that you can deliver to all the trainees ahead of time.
What all is covered in the workshop?
We have three basic modules in the workshop. These modules can be separated and given to different groups, but we suggest giving the full training to every group. Here are the modules:
Privacy: we’ll show you the 12 biggest privacy mistakes people make and how to correct them. We’ll also cover legal issues and go through the privacy settings on all the major social media platforms so you can control who sees what you post on social media.
Reputation Protection: We’ll help you understand when, where, what and why to post on social media. We’ll also cover the Danger Zones and how to stay away from them.
Personal Branding: This module will show you how to control your online information and be your own media with profiles on the “Fantastic Five” online channels. We’ll also cover how social medi
a is the new resume and how you can build one that will help you get a better job and be a bigger asset to your employer.
What if I only want one or two of the modules in the training?
We can customize a workshop for any group–that is your call.
What do I need to provide for a workshop on my end?
You will need a room large enough to accommodate all your attendees equipped with a wireless internet connection, a projector that can accommodate a Windows-based laptop, a screen, and a PA system, if the venue is large.
How long will the workshop be?
Generally, the basic workshop is 1-2 hours long including Q & A, depending on what your time frame is. We will make the workshop fit your time slot.
Is it possible to book the workshop on a weekend or evening?
Yes. Booking times revolve around your needs.
How much will the workshop cost?
The price is determined by how many groups will be trained on one site visit. Ask us about our current pricing discounts by emailing firstname.lastname@example.org or fill out the form above.
What if I want to train our student-athletes to use social media as a promotional platform on behalf of the school?
We will show you how to train and activate a group of student-athletes that can tweet and blog on behalf of your brand, and we guarantee it will increase your fan engagement. We will work with your social media manager to identify and train student-athletes. We will also show you how to set up a branded program of engagement that includes several specific actions designed to promote your trained student-athletes in social media. Ask us how this works by emailing email@example.com.
Can you help us learn how to legally monitor our student-athletes on social media?
We can show you how to set up a social media monitoring system that is free and legal. It will help you to keep an eye on what your athletes are saying and help identify potential ambassadors for your brand. Ask us how by emailing firstname.lastname@example.org